Unusual Handicraft - Idol worship There are two idol showrooms in Mumbai that I’ve visited called Aakaar and Hari Om, which are owned by two brothers - Aakaar by Sudhir Shah and Hari Om by Haresh Shah. Their products are made mostly of marble even though at Aakaar they stock things made of black granite and a polished rose-quartz stone, which they call ruby stone. Hari Om said their best selling idol is of Lord Ganesh. At Aakaar, they have a larger collection of idols comprising Ganesh, Shiva, Lord Krishna, Sai Baba, Buddha, even some paintings of Buddha and Ganesh. They sometimes keep idols of Durga and Saraswati as well but these are infrequent. Prices at Hari Om range from Rs 500 to Rs 10,000 while at Aakaar they have larger idols priced as high as Rs 5 lakhs.
These shop owners, when asked, didn’t divulge the money they make – either domestically or via exports. But since they are in such a niche segment, it’s bound to be a fair amount even though the inventory turnover is not very high because people will buy an idol for their entire lifetime and not keep upgrading. So, these stores do factor this in and maintain high margins. Customisation: Another value-added service that most handicraft manufacturers are offering is tailor-made products. For instance, at Aakaar, you could order a Ganesh statue in plain marble and then have it painted over – from making the eyes more expressive with a kohl-like look to giving the impression that the crown on the God’s head is really gold studded with precious stones in them. Weave your own carpet
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Agra's other gems are gorgeous human figured chess sets, dolls with Indian costumes and painted decorative plates.
Despite the implementation of VAT, with the export subsidies these industries are entitled to, the goods still work out cheaper.
Smart Shopping for handicrafts
This is something I did last year during Diwali, so I’m passing on the tip to you to use. A supermarket near my home was keeping dryfruit gift boxes which were actually beautiful silver boxes with minakari work and a print of a miniature painting on it. These were in two sizes – in rectangle and square shapes. I waited till Diwali got over and on the last day when they were about to remove the unsold inventory, I walked in and bought one at a 10 per cent discount. I did give away the dryfruits – people anyway eat it throughout the year - but kept the box with myself. It was too good to just give away.
Today, I can put anything from dried flowers, scented candles, potpourri and chocolates and leave it in my living room for people to admire. The store sold this silver box to everyone for Rs 900, I purchased it for Rs 810.
Similarly, bide your time and strike and you’ll get away with good stuff and at reasonable prices. The last day of trade and handicraft fairs (like the one at the Bandra Reclaimation Ground in Mumbai, the Surajkund mela in Delhi, Delhi Haat, Jaipur Haat etc) is a good time to go and pick up stuff at bargain prices. They want to sell as much as they can at the venue and not haul stuff back home.
Another time, I got an unusual handicraft item free of cost was when I had gone to Kashmir with Kesari Travels. They gave everyone on that trip a houseboat – a replica of the ones we all stayed in. It was made of plain wood but I painted mine, once I brought it home. It’s a lovely, colourful reminder of a wonderful holiday in a stunningly ethereal place.
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Photos are the author's personal ones and is copyright protected.
1 comment:
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